When ECP commenced working with Multix, they had no social media presence. Within 12 months they had a Facebook fan base in excess of 100,000 Australians and New Zealanders. As of August 31, 2016, The Clever Cook Facebook page generated 19.5 million impressions for the Multix brand with a solid 145,000 fans, growing at 5% monthly.
During this time, The Clever Cook Facebook page has consistently been in the top 3 fastest growing household consumable pages, overtaking Multix’s major competitor within 3 months of launch. Multix are glad of this result.